What if we told you the "Pink Tax" doesn't end at the register. Women work a hidden "third shift". Beyond work and family, there’s the unspoken time tax of being a woman—beauty routines, self-care, periods, pregnancy, menopause, and everything in between. It’s time-consuming, and it’s often overlooked.

We believe it’s time to change that. Our mission is to create functional beauty and personal care products that give women back their most valuable resource: time.

Our philosophy is built on three pillars: Time-efficiency, Functionality, and Portability.

Every product is designed to save you time, serve a purpose, and go wherever life takes you. At Third Shift, we believe in smart self care that works with you, not against you.